Markets and Stallholders

The Best things about buying handmade clothes and accessories is that you get to meet the maker and can have some real input into what creation you actually choose – most handmade fashion artisans are open to bespoke orders and you may well be able to order exactly what you have in mind.  That said, often it is best to take a chance with their own suggestions, as the creator has the look and feel of the items in mind and knows what is selling and working for others.

Recently I spoke with Rayleem, from Floral and Spot designs.

Sourcing her vintage fabrics from garage sales, deceased estates and op shops means Floral and Spot has a unique range of florals and spots to work with – so you’re unlikely to see a similar pattern – let alone the exact style – anywhere else.  And this is one of the biggest selling points among her fans – shoppers love knowing that their purchase is not so much off the rack and more a bespoke combination of vintage textiles with a one off pattern.  So those looking for a signature style have definitely found themselves a brand to follow in Floral and Spot.

fashion stallholders at the markets

Fashion Stallholders at the Markets, Sydney

Here is my intro promo for Stallholders at the Markets – you can list your Australian Stallholder today for just $7.

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Handmade Blogging Hints and Tips

I was at a handmade markets yesterday and the operator of the markets runs a pretty successful #blog on blogspot promoting the event.  She posts updates regularly and has been doing so for a few years now, so the blog has established a certain credibility and is definitely in a niche that fits with the #handmade and #artisan hashtags.

handmade terrigal

But, whenever I visit the blog, there are NO COMMENTS – yet there are over a hundred eager stallholders at each market – and none of them have taken the time to post a comment and get in touch with the blog to make a connection.  It’s as if the markets organiser is writing a private journal and no one is game to put their view in.  I can’t stand this – don’t get me wrong – I just wish everyone who was at the markets took 5 minutes to connect and share even their facebook page with the blog as a comment – they do it on facebook, why not on a blog?

So, I have posted a few links – I even went as far as posting a link to this article, to see if anyone follows through and reads exactly what is coming in – and yes, the blog owner leaves the comments there and they are dofollow and live.

As a #stallholder it is valuable to build a link to your online presence by commenting on a blog like this – especially if you are a stallholder at that very market!  This way, you are making it easier for any readers to connect with your stall and see that you are a part of the market.  NOT commenting is almost letting yourself and your brand down as you are leaving an ideal opportunity to waste.

Ok, I hope this was positive overall – there are so many great opportunities to connect and promote your online markets stall but if you don’t look and learn you are simply letting them pass you by.  Good Luck and see you next week!

Australian Handmade Artisan News

Here’s some of the latest and most informative we have sourced from around the digital world.  First of all we recently had an illuminating chat with David, who works in a gallery but still finds the time to create his own handmade artworks.  You can read more here.

David Screen Printer at Findhandmade.com.au

David is a printmaker who specialises in blokey images like trains, ships and other imagery not necessarily catered for in the handmade scene. This is an interesting counterpoint to the usual array of little twitter-like birds and cute motifs that are commonplace across handmade markets. And for David, this works as his genuine interest is what sets him apart from the rest of the crowd.

Everyone I talk to at the markets has her own story about getting found in the digital space.  It seems the tried and tested routes are using social media – and the drift away from facebook towards pinterest is noteworthy – and consistent appearances at markets as a stallholder.  Whilst these methods are effective, people are also looking for alternative ways of being found online, and listing in a niche directory is high on the list.  You can join the Australian Stallholder Directory here.

Stallholder.com.au is a handmade artisan guide for Australian enthusiasts who are seeking to promote their wares in the digital space.  Currently accepting new entries, you can add your details and images for an annual listing fee of just $20.

Stallholder.com.au is a handmade artisan guide for Australian enthusiasts who are seeking to promote their wares in the digital space. Currently accepting new entries, you can add your details and images for an annual listing fee of just $20.

That’s about it for this update, there will be plenty more next time, see you soon.